Prudential Financial, Inc.
MX ˙ BMV ˙ US7443201022
SecurityMX:PRU / Prudential Financial, Inc.
InstitutionMCF Advisors LLC
Latest Disclosed Ownership802 shares
Latest Disclosed Value $ 78,348
MCF Advisors LLC reports 17.94% increase in ownership of PRU / Prudential Financial, Inc.

On May 11, 2026 - MCF Advisors LLC filed a 13F-HR form disclosing ownership of 802 shares of Prudential Financial, Inc. (MX:PRU) valued at $78,348 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 11, 2026 disclosing 680 shares of Prudential Financial, Inc.. This represents a change in shares of 17.94% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-11 2026-03-31 13F PRUDENTIAL FINL COM 744320102 802 122 17.94 78 2.63 0.0034
2026-02-11 2025-12-31 13F PRUDENTIAL FINL COM 744320102 680 0 0.00 77 8.57 0.0042
2025-11-05 2025-09-30 13F PRUDENTIAL FINL COM 744320102 680 0 0.00 71 -4.11 0.0043
2025-07-15 2025-06-30 13F PRUDENTIAL FINL COM 744320102 680 0 0.00 73 -2.67 0.0048
2025-05-06 2025-03-31 13F PRUDENTIAL FINL COM 744320102 680 -21 -3.00 76 -9.64 0.0055
2025-01-17 2024-12-31 13F PRUDENTIAL FINL COM 744320102 701 -19 -2.64 83 -4.60 0.0058
2024-10-24 2024-09-30 13F PRUDENTIAL FINL COM 744320102 720 -5 -0.69 87 3.57 0.0061
2024-08-05 2024-06-30 13F PRUDENTIAL FINL COM 744320102 725 0 0.00 85 -1.18 0.0064
2024-04-16 2024-03-31 13F PRUDENTIAL FINL COM 744320102 725 -74 -9.26 85 3.66 0.0066
2024-02-01 2023-12-31 13F PRUDENTIAL FINL COM 744320102 799 0 0.00 83 9.33 0.0068
2023-10-19 2023-09-30 13F PRUDENTIAL FINL COM 744320102 799 28 3.63 76 11.94 0.0068
2023-07-24 2023-06-30 13F PRUDENTIAL FINL COM 744320102 771 236 44.11 68 52.27 0.0061
2023-04-18 2023-03-31 13F PRUDENTIAL FINL COM 744320102 535 -924 -63.33 44 -69.66 0.0041
2023-01-31 2022-12-31 13F PRUDENTIAL FINL COM 744320102 1,459 -90 -5.81 145 9.02 0.0148
2022-11-09 2022-09-30 13F PRUDENTIAL FINL COM 744320102 1,549 0 0.00 133 -10.14 0.0148
2022-08-11 2022-06-30 13F PRUDENTIAL FINL COM 744320102 1,549 0 0.00 148 -19.13 0.0156
2022-05-05 2022-03-31 13F PRUDENTIAL FINL COM 744320102 1,549 1,549 183 0.0172
2022-02-14 2021-12-31 13F PRUDENTIAL FINL COM 744320102 0 -1,452 -100.00 0 -100.00
2021-11-12 2021-09-30 13F PRUDENTIAL FINL COM 744320102 1,452 21 1.47 153 4.08 0.0155
2021-08-10 2021-06-30 13F PRUDENTIAL FINL COM 744320102 1,431 1,018 246.49 147 286.84 0.0152
2021-05-13 2021-03-31 13F PRUDENTIAL FINL COM 744320102 413 0 0.00 38 18.75 0.0043
2021-02-09 2020-12-31 13F PRUDENTIAL FINL COM 744320102 413 -398 -49.08 32 -37.25 0.0038
2020-11-12 2020-09-30 13F PRUDENTIAL FINL COM 744320102 811 398 96.37 51 104.00 0.0067
2020-08-11 2020-06-30 13F PRUDENTIAL FINL COM 744320102 413 0 0.00 25 13.64 0.0035
2020-04-24 2020-03-31 13F PRUDENTIAL FINL COM 744320102 413 0 0.00 22 -43.59 0.0037
2020-02-07 2019-12-31 13F PRUDENTIAL FINL COM 744320102 413 0 0.00 39 5.41 0.0059
2019-10-22 2019-09-30 13F PRUDENTIAL FINL COM 744320102 413 0 0.00 37 -11.90 0.0060
2019-08-06 2019-06-30 13F PRUDENTIAL FINL COM 744320102 413 0 0.00 42 10.53 0.0069
2019-05-07 2019-03-31 13F PRUDENTIAL FINL COM 744320102 413 0 0.00 38 11.76 0.0066
2019-01-25 2018-12-31 13F PRUDENTIAL FINL COM 744320102 413 0 0.00 34 -19.05 0.0065
2018-10-24 2018-09-30 13F PRUDENTIAL FINL COM 744320102 413 90 27.86 42 40.00 0.0073
2018-07-20 2018-06-30 13F PRUDENTIAL FINL COM 744320102 323 -128 -28.38 30 -36.17 0.0058
2018-05-10 2018-03-31 13F PRUDENTIAL FINL COM 744320102 451 28 6.62 47 -4.08 0.0092
2018-02-06 2017-12-31 13F PRUDENTIAL FINL COM 744320102 423 130 44.37 49 58.06 0.0091
2017-10-30 2017-09-30 13F PRUDENTIAL FINL COM 744320102 293 1 0.34 31 -3.12 0.0061
2017-07-25 2017-06-30 13F PRUDENTIAL FINL COM 744320102 292 0 0.00 32 3.23 0.0064
2017-05-02 2017-03-31 13F PRUDENTIAL FINL COM 744320102 292 2 0.69 31 3.33 0.0065
2017-01-20 2016-12-31 13F PRUDENTIAL FINL COM 744320102 290 0 0.00 30 25.00 0.0066
2016-11-10 2016-09-30 13F PRUDENTIAL FINL COM 744320102 290 1 0.35 24 14.29 0.0057
2016-08-11 2016-06-30 13F PRUDENTIAL FINL COM 744320102 289 1 0.35 21 0.00 0.0051
2016-05-04 2016-03-31 13F PRUDENTIAL FINL COM 744320102 288 0 0.00 21 -8.70 0.0055
2016-02-08 2015-12-31 13F PRUDENTIAL FINL COM 744320102 288 191 196.91 23 228.57 0.0062
2015-11-09 2015-09-30 13F PRUDENTIAL FINL COM 744320102 97 1 1.04 7 -12.50 0.0018
2015-07-24 2015-06-30 13F PRUDENTIAL FINL COM 744320102 96 1 1.05 8 0.00 0.0020
2015-04-29 2015-03-31 13F PRUDENTIAL FINL COM 744320102 95 95 0.00 8 0.0020
2015-02-04 2014-12-31 13F PRUDENTIAL FINL COM 744320102 0 -94 -100.00 0 -100.00
2014-10-24 2014-09-30 13F PRUDENTIAL FINL COM 744320102 94 0 0.00 8 0.00 0.0024
2014-07-29 2014-06-30 13F PRUDENTIAL FINL COM 744320102 94 94 20.51 8 14.29 0.0025
2014-05-13 2014-03-31 13F PRUDENTIAL FINL COM 744320102 0 -78 -100.00 0 -100.00
2014-10-28 2013-12-31 13F PRUDENTIAL FINL COM 744320102 78 0 0.00 7 0.00 0.0025
2014-10-27 2013-09-30 13F PRUDENTIAL FINL COM 744320102 78 78 7 0.0039
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.