Bread Financial Holdings, Inc.
DE ˙ DB
77,50 € ↑1,50 (1,97%)
2026-06-04
PREZZO DELLE AZIONI
SecurityDE:LID / Bread Financial Holdings, Inc.
InstitutionVanguard Group Inc
Latest Disclosed Ownership5,631,371 shares
Ownership 11.42%
Vanguard Group Inc ownership in LID / Bread Financial Holdings, Inc.

2024-02-13 - Vanguard Group Inc has filed an SC 13G/A form with the Securities and Exchange Commission (SEC) disclosing ownership of 5,631,371 shares of Bread Financial Holdings, Inc. (DE:LID). This represents 11.42 percent ownership of the company. In their previous filing dated 2023-02-09 , Vanguard Group Inc had reported owning 5,777,098 shares, indicating a decrease of -2.52 percent.

Institutional Ownership: 13D/G Filings

This table shows a history of the 13D/G filings made by the investor and/or investor group. Note that the share values in this table are not directly comparable to any numbers shown in the 13F table (if any).

File
Date
Effective
Date
Form Prev
Shares
Latest
Shares
ΔShares
(Percent)
Ownership
(Percent)
ΔOwnership
(Percent)
2024-02-13 2024-02-13 13G/A 5,777,098 5,631,371 -2.52 11.42 -1.47
2023-02-09 2023-02-09 13G/A 5,012,017 5,777,098 15.26 11.59 15.21
2022-11-10 2022-11-10 13G/A 4,387,341 5,012,017 14.24 10.06 14.19
2022-02-09 2022-02-09 13G/A 4,179,197 4,387,341 4.98 8.81 4.63
2021-02-10 2021-02-10 13G/A 4,917,221 4,179,197 -15.01 8.42 -21.09
2020-02-12 2020-02-12 13G/A 4,749,657 4,917,221 3.53 10.67 3.49
2019-12-10 2019-12-10 13G/A 5,049,876 4,749,657 -5.95 10.31 11.22
2019-02-11 2019-02-11 13G/A 4,823,674 5,049,876 4.69 9.27 6.19
2018-02-12 2018-02-12 13G/A 5,213,811 4,823,674 -7.48 8.73 -3.22
2017-02-09 2017-02-09 13G/A 5,035,260 5,213,811 3.55 9.02 9.60
2016-02-10 2016-02-10 13G/A 5,035,260 8.23
2015-02-11 2015-02-11 13G/A 4,656,453 7.27
2014-02-10 2014-02-10 13G/A 3,420,993 7.02
2013-02-22 2013-02-22 13G/A 2,678,723 5.36
2013-02-11 2013-02-11 13G/A 2,678,723 5.37
2012-02-07 2012-02-07 13G 2,517,271 5.03

Important Note: One of the primary uses of the 13D/G filings is to evaluate the ability of a firm to control a company (ie, the "beneficial ownership"). To that end, firms are required to report not just direct holdings in companies, but indirect holdings that they control. For investment firms, these indirect holdings can include shares in funds they manage, advisory accounts, and in the case of activist campaigns, pledged votes. Therefore, share counts listed in 13D/G filings can differ significantly than share counts listed in 13F filings.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-01-29 2025-12-31 13F BREAD FINANCIAL HOLDINGS COM 018581108 5,116,037 -157,760 -2.99 378,740 28.77 0.0055
2025-11-07 2025-09-30 13F BREAD FINANCIAL HOLDINGS COM 018581108 5,273,797 30,962 0.59 294,120 -1.79 0.0044
2025-08-11 2025-06-30 13F BREAD FINANCIAL HOLDINGS COM 018581108 5,242,835 -283,744 -5.13 299,471 8.20 0.0048
2025-05-09 2025-03-31 13F BREAD FINANCIAL HOLDINGS COM 018581108 5,526,579 -321,916 -5.50 276,771 -22.50 0.0050
2025-02-11 2024-12-31 13F BREAD FINANCIAL HOLDINGS COM 018581108 5,848,495 36,057 0.62 357,109 29.13 0.0062
2024-11-13 2024-09-30 13F BREAD FINANCIAL HOLDINGS COM 018581108 5,812,438 27,113 0.47 276,556 7.28 0.0050
2024-08-13 2024-06-30 13F BREAD FINANCIAL HOLDINGS COM 018581108 5,785,325 -62,320 -1.07 257,794 18.38 0.0050
2024-05-10 2024-03-31 13F BREAD FINANCIAL HOLDINGS COM 018581108 5,847,645 216,274 3.84 217,766 17.40 0.0043
2024-03-11 2023-12-31 13F/A-1 BREAD FINANCIAL HOLDINGS COM 018581108 5,631,371 -80,494 -1.41 185,497 -5.04 0.0041
2024-02-14 2023-12-31 13F BREAD FINANCIAL HOLDINGS COM 018581108 5,631,371 -80,494 185,497 0.0035
2023-12-18 2023-09-30 13F/A-1 BREAD FINANCIAL HOLDINGS COM 018581108 5,711,865 -2,486 -0.04 195,346 8.90 0.0048
2023-11-14 2023-09-30 13F BREAD FINANCIAL HOLDINGS COM 018581108 5,711,865 -2,486 195,346 0.0048
2023-08-14 2023-06-30 13F BREAD FINANCIAL HOLDINGS COM 018581108 5,714,351 -74,899 -1.29 179,373 2.19 0.0043
2023-07-14 2023-03-31 13F/A-1 BREAD FINANCIAL HOLDINGS COM 018581108 5,789,250 12,152 0.21 175,530 -19.32 0.0045
2023-05-15 2023-03-31 13F BREAD FINANCIAL HOLDINGS COM 018581108 5,789,250 12,152 175,530 0.0045
2023-02-10 2022-12-31 13F BREAD FINANCIAL HOLDINGS COM 018581108 5,777,098 835,323 16.90 217,566 39.99 0.0059
2022-11-14 2022-09-30 13F BREAD FINANCIAL HOLDINGS COM 018581108 4,941,775 158,545 3.31 155,419 -12.32 0.0046
2022-08-12 2022-06-30 13F BREAD FINANCIAL HOLDINGS COM 018581108 4,783,230 197,085 4.30 177,266 -31.16 0.0050
2022-05-13 2022-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 4,586,145 198,804 4.53 257,512 -11.83 0.0061
2022-02-14 2021-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 4,387,341 -53,817 -1.21 292,066 -34.82 0.0066
2021-11-12 2021-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 4,441,158 -1,388 -0.03 448,069 -3.20 0.0111
2021-08-13 2021-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 4,442,546 -54,424 -1.21 462,869 -8.17 0.0115
2021-05-14 2021-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 4,496,970 317,773 7.60 504,065 62.77 0.0136
2021-02-12 2020-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 4,179,197 407,212 10.80 309,678 95.57 0.0090
2020-11-16 2020-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 3,771,985 -524,667 -12.21 158,348 -18.32 0.0052
2020-08-14 2020-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 4,296,652 -488,488 -10.21 193,865 20.40 0.0069
2020-05-15 2020-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 4,785,140 -132,081 -2.69 161,020 -70.81 0.0069
2020-02-14 2019-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 4,917,221 334,762 7.31 551,712 -6.04 0.0188
2019-11-14 2019-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 4,582,459 -521,452 -10.22 587,151 -17.91 0.0218
2019-08-14 2019-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 5,103,911 65,663 1.30 715,211 -18.87 0.0269
2019-05-15 2019-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 5,038,248 -11,628 -0.23 881,593 16.32 0.0346
2019-02-14 2018-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 5,049,876 71,995 1.45 757,886 -35.53 0.0341
2018-12-13 2018-09-30 13F/A-2 ALLIANCE DATA SYSTEMS COM 018581108 4,977,881 42,538 0.86 1,175,576 2.14 0.0459
2018-11-23 2018-09-30 13F/A-1 ALLIANCE DATA SYSTEMS COM 018581108 4,977,881 0 1,175,576 0.0459
2018-11-14 2018-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 4,977,881 42,538 1,175,576
2018-08-14 2018-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 4,935,343 75,973 1.56 1,150,922 11.27 0.0481
2018-05-15 2018-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 4,859,370 35,696 0.74 1,034,367 -15.40 0.0452
2018-02-14 2017-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 4,823,674 32,542 0.68 1,222,706 15.19 0.0535
2017-11-14 2017-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 4,791,132 -562,133 -10.50 1,061,475 -22.75 0.0496
2017-08-24 2017-06-30 13F/A-1 ALLIANCE DATA SYSTEMS COM 018581108 5,353,265 43,960 0.83 1,374,130 3.94 0.0677
2017-08-11 2017-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 5,353,265 43,960 1,374,130
2017-05-12 2017-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 5,309,305 95,494 1.83 1,322,018 10.97 0.0680
2017-02-14 2016-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 5,213,811 60,050 1.17 1,191,357 7.75 0.0665
2016-11-14 2016-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 5,153,761 78,222 1.54 1,105,637 11.19 0.0649
2016-08-10 2016-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 5,075,539 53,616 1.07 994,401 -9.99 0.0618
2016-05-13 2016-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 5,021,923 -13,337 -0.26 1,104,823 -20.66 0.0716
2016-02-08 2015-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 5,035,260 125,082 2.55 1,392,601 9.51 0.0936
2015-11-12 2015-09-30 13F/A-1 ALLIANCE DATA SYSTEMS COM 018581108 4,910,178 51,755 1.07 1,271,638 -10.34 0.0540
2015-11-12 2015-09-30 13F/A-1 ALLIANCE DATA SYSTEMS COM 018581108 4,910,178 51,755 1,271,638 0.0540
2015-11-12 2015-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 16,534,681 1,733,253
2015-08-13 2015-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 4,858,423 14,216 0.29 1,418,368 -1.17 0.0959
2015-05-15 2015-03-31 13F/A-1 ALLIANCE DATA SYSTEMS COM 018581108 4,844,207 187,754 4.03 1,435,096 7.74 0.0973
2015-05-14 2015-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 4,844,207 1,435,096
2015-02-12 2014-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 4,656,453 561,764 13.72 1,331,978 31.02 0.0959
2014-11-12 2014-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 4,094,689 124,409 3.13 1,016,588 -8.96 0.0792
2014-08-11 2014-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 3,970,280 169,352 4.46 1,116,641 7.83 0.0880
2014-05-13 2014-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 3,800,928 379,935 11.11 1,035,564 15.13 0.0871
2014-02-12 2013-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 3,420,993 658,986 23.86 899,482 54.00 0.0791
2013-11-07 2013-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 2,762,007 13,696 0.50 584,081 17.40 0.0570
2013-08-13 2013-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 2,748,311 2,748,311 497,527 0.0522
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.